OK. Instead of working, I took this procrastination test. 

I scored a 58 out of 100. Eh? A moderate procrastinator. No surprises there. 

I was a decent but not great student because there was no immediate negative (or positive) reinforcement.  Thank God for the working world, we got plenty of reinforcement here.

My procrastinatory habits (?) used to bother me, but I actually believe it's a force of good, especially in this industry.  Wandering, surfing web, "boredom" etc. lets your mind settle.  Which can lead to odd insights.

Like how brands actually exist in your brain.  Not your mind, mind you, but your brain.  More on that later.